Vault 5 (V5) came to be after I pulled two random letters and a random number from a bowl. I pulled V, G, and 5. I decided to play with the V5. The V5 logo was created first and from the vibe I felt from the logo, I created a mock wine brand. The V5 felt high-end and luxury so I wanted to push this through the brand.
More Than Wine.
I wanted to push the story that can be associated with wine. With a simple continuous line drawing, a story is told. V5 is embodied by this story. This brand isn’t just for drinking but for connections and finding romance. The simple line drawing leads you through a love story, a connection then goes onto reveal the V5 logo. Simple and Sweet.
Welcome to Vault 5.